Food Packaging & Label Designers
Client: DMB Foods
Packaging Design Services for Food Brands
When it comes to packaging design, we understand the importance of having a strong shelf presence to stand out from competitors. From food packaging to cosmetics, effective packaging design not only attracts attention on crowded shelves but also communicates essential details such as nutritional information, ingredients, and branding. It plays an imperative role in the success of a product.
We worked with our client DMB Foods to create a new brand for their instant noodle range. We created the brand and packaging designs for their instant noodle cups and packs, which are sold throughout Europe.
We’ve been involved in the food and manufacturing industry for several years and understand there may be requirements specifically for food labels in the UK and in EU countries. For food packaging design, we offer a full service with efficiency and create solutions at an affordable and reasonable cost.
Designing Food Packaging With Impact
There are various elements that come together to form a good design when it comes to packaging. From the typography, colour and imagery to the hierarchy and format of all the elements which create the right balance visually. We believe the best design practice is knowing when to strip back what’s unnecessary and that’s what communicates that clear message to the consumer and creates a successful design.
We work with various clients within the food and manufacturing industry and have good knowledge and experience in creating numerous packaging and label designs for different brands, whilst also designing packaging that caters to specific packaging regulations that may be required for country specific rules and regulations.
Considering the Factors that Create Successful Food Packaging
Brand Identity
Design plays a crucial role in communicating the brand’s identity and values in a packaging design. Consistency with the brand’s visual language, including logo, colours, fonts, and imagery, helps reinforce brand recognition and establish a strong brand presence on the shelf.
Product Difference
Packaging should differentiate from competitors and attract the attention of target markets. Unique design elements, such as distinctive graphics, patterns, or illustrations, can help the product stand out and create a memorable impression.
Visual Hierarchy
Effective packaging design establishes a clear visual hierarchy that guides the viewer’s eye through the packaging and highlights key information such as the product name, features, and benefits. Strategic placement of elements and typography hierarchy aid in communicating information effectively.
Product Selling Points
The packaging design should communicate the product’s attributes, benefits, and usage instructions clearly. Iconography, symbols, and illustrations can be used to convey complex ideas or highlight specific product features.
FAQs for Food Packaging Design Services
How much does it cost for packaging design?
The cost for packaging design depends on the brief and instruction provided. Once we have the information required to form a costing we can provide a quotation and give an indication of how much time is involved.
What sort of packaging design do you do?
We can design a variety of packaging for the specific industry you are in. Over the years we’ve worked on a lot of packaging for the food manufacturing industry and we also provide our packaging design service for the healthcare and veterinary industry.
How does it work?
It all starts with an initial conversation to get an understanding of your requirements and where you’d like to go with your project. We work closely with our clients throughout each project and through creativity and collaboration, we always get a result.
Related Services for Product and Food Packaging Design
Branding, Logo Design
Graphic Design
Print Design
Looking for a Food Packaging Designer?
Reach new potentials with effective design solutions. If you have a project in mind that you would like to discuss for new or existing business or establishment, please get in touch.