Food Packaging & Label Designers

Client: DMB Foods
Services: Packaging Design, Branding, Logo Design

 

Packaging Design Services for Food Brands

When it comes to packaging design, we understand the importance of having a strong shelf presence to stand out from competitors. Effective food packaging design not only attracts attention on crowded shelves but also communicates essential details such as nutritional information, ingredients, and branding. It plays an imperative role in the success of a food product.

We worked with our client DMB Foods to create a new brand for their instant noodle range. We created the brand and packaging designs for their instant noodle cups and packs, which are sold throughout Europe.

We’ve been involved in the food and manufacturing industry for several years and understand there may be requirements specifically for food labels in the UK and in EU countries. For food packaging design, we offer a full service with efficiency and create solutions at an affordable and reasonable cost.

Designing Food Packaging With Impact

There are various elements that come together to form a good design when it comes to packaging. From the typography, colour and imagery to the hierarchy and format of all the elements which create the right balance visually. We believe the best design practice is knowing when to strip back what’s unnecessary and that’s what communicates that clear message to the consumer and creates a successful design.

We work with various clients within the food and manufacturing industry and have good knowledge and experience in creating numerous packaging and label designs for different brands, whilst also designing packaging that caters to specific packaging regulations that may be required for country specific rules and regulations. 

Considering the Factors that Create Successful Packaging 

Several important factors come together to create an effective and visually appealing solution for a packaging design. Here are our key considerations:

Brand Identity: Design plays a crucial role in communicating the brand’s identity and values in a packaging design. Consistency with the brand’s visual language, including logo, colours, fonts, and imagery, helps reinforce brand recognition and establish a strong brand presence on the shelf.

Product Differentiation: Packaging should differentiate from competitors and attract the attention of target markets. Unique design elements, such as distinctive graphics, patterns, or illustrations, can help the product stand out and create a memorable impression.

Visual Hierarchy: Effective packaging design establishes a clear visual hierarchy that guides the viewer’s eye through the packaging and highlights key information such as the product name, features, and benefits. Strategic placement of elements and typography hierarchy aid in communicating information effectively.

Communication of Product Attributes: The packaging design should communicate the product’s attributes, benefits, and usage instructions clearly. Iconography, symbols, and illustrations can be used to convey complex ideas or highlight specific product features.

Compliance and Regulations: Packaging designs in the UK must comply with regulatory requirements and industry standards for food labelling especially, safety warnings, and product information. Text elements on the packaging must be legible and easy to read at a glance. Clear typography, appropriate font sizes, and sufficient contrast between text and background ensure readability, especially in retail environments where products compete for attention.

Consumer Engagement and Interaction: Interactive elements, such as QR codes can enhance consumer engagement and create memorable brand experiences. Incorporating such elements into the packaging design of a product can increase product appeal and encourage consumer interaction.

Design Services We Offer for Packaging

 

Label Design

Packaging Design

Point of Sale Design

Retail Packaging

Foodservice Packaging

Product Packaging Design

POS for Retail and Trade

 

Food Packaging Designs with Brand Consistency and Creativity

Over the years we’ve worked with various clients within the food and manufacturing industry and we’ve built good relationships. We have good knowledge and experience in creating numerous packaging and label designs for different brands.

When it comes to packaging design, we understand the importance of having a strong shelf presence to stand out from competitors. We can bring a concept to life with our design and 3D service for packaging and label design.

FAQs for Packaging Design Services

How much does it cost for packaging design?

The cost for packaging design depends on the brief and instruction provided. Once we have the information required to form a costing we can provide a quotation and give an indication of how much time is involved.

What sort of packaging design do you do?

We can design a variety of packaging for the specific industry you are in. Over the years we’ve worked on a lot of packaging for the food manufacturing industry and we’ve also provided our packaging design service for the veterinary industry.

How long have you been in business?

Since 1977! When people ask us this they usually respond with “How long?!”

We’re a small family run business and have worked with clients large and small, building good relationships over the years. See if we’re a good fit for you, if you have a project in mind you’d like to discuss, please get in touch. 

Related Services for Product and Food Packaging Design

Branding, Logo Design

Branding is a complex and fundamental part of the success of any business. When working with clients, we can revise all elements of their branding, from the name and logo straight through to their printed marketing materials.

Graphic Design

We are Graphic Designers who specialise in commercial art and visual communication and provide our graphic design services to the highest standards. From brochures to packaging design, we deliver a personal service, trusted by our clients.

Print Design

We offer a bespoke design service for a variety of printed materials. From flyers and leaflets to business cards, business stationery and direct mail. We design and deliver print designs suited to your business needs.

Looking for a Packaging Designer?

Reach new potentials with effective design solutions. If you have a project in mind that you would like to discuss for new or existing business or establishment, please get in touch.